The masthead is one of the key features of this magazine. It is big and bold which makes it stands out. There is alot of colours in this magazine which isn't a usual convention of a front cover, there is normally three main colours but this front cover is different The blue masthead and fergie's outfit is one of the main colours. There is also green, white red and a vintage style wallpaper in the background. Although there is alot of colours going on in the magazine, the layout is quite simple there is only one main image, the strap lines are plain and straight to the point. I think if there was anymore images it would spoil the front cover and make it look too busy. I think this magazine would draw the attention of the consumer as it's exciting, and it's the image and strapline which catches out attention first.